In 1954, Arthur George of Clermont began thinking about the potential the Keene location would have. The land contained the red-shingled house, a barn and outbuilding. Mr. George envisioned a country club and golf course with good access from the new Highway 50.

In 1964 a group of citizens got together to determine a way finance this venture of 100 acres of rolling hills and the 20-acre Clear Lake. The planning committee proposed to sell $150,000 in bonds for construction of the project which would be financed by Citizens Bank of Clermont and the Peoples State Bank of Groveland. Rough plans of the course and scaled clay models were displayed at both bank locations. Pledges for membership would be at $500 per unit with a $200 family membership fee.

Green Valley Corporation, composed of Groveland and Clermont boosters, was organized in 1965 as a not-for-profit; and a loan was secured from the Farm and Home Administration for $205,000. The ten incorporators were Howard Kurfiss, Arthur George, Arthur Roberts, William Copeland, William Lee, Don McCaffrey, Fred Wolfe, Graham Payne, L.D. Edge and Norton Wilkins.

Mark Mahannah, a well-known Miami golf architect, conducted a survey of the property and approved the site as an ideal location for a par 71, 6200-yard course. The incorporators proposed an 18-hole, par 70, 5490-yard layout. The original work on the course began on the 9-hole course and an additional 9 holes were added later.

The new Green Valley Country Club was designed by R. Albert Anderson, a well-known Sarasota, Florida golf architect. Mr. Anderson was rated among the top ten golf designers in the country by the National Golf Foundation; he was assisted in the design of the course by Lloyd Clifton. Mr. Clifton consulted on well over 200 golf courses throughout Florida.

The land and buildings were purchased for $150,000 and construction began on the 9-hole, 3272-yard course, clubhouse and pro shop. Another 9 holes were were added later bringing the course to a 5,490-yard layout.